Art Direction

Art directors collaborate with art and design staff in publicity companies and books, magazines, and newsagents to develop designs and layouts. They often partner with theatre, television, or film producers and directors to supervise set designs. Their work requires them to recognize project design elements, encourage other innovative employees, and keep their projects budgetary on time. 

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Starting Salaries







What you need to get started

  • Work experience in art or design occupations develops the ability of the art director to communicate creatively and effectively to a specific audience.

  • Experience in quantitative data analysis for design performance

  • Experienced in client-facing roles handling accounts or campaigns.

  • Knowledge of various platforms (desktop and mobile) required for their specific role.

  • Hands-on experience in UI/UX projects and knowledge of wireframing tools

  • Portfolio demonstrating the ability to meet Target brand expectations •Industry, style, and graphic trend knowledge including systems technology

Employment Outlook

  • The salary standard of art directors at high ranks in good organizations is very lucrative. The role is not only creatively but financially satisfactory.

  • The role of an Art Director can be very busy, and certain assignments may require you to spend extra time to complete the job within tight timeframes.

International Opportunities

The United States, Ireland, New Zealand, Australia, Switzerland, The United Kingdom, Norway and Canada

Educational Qualifications

  • Bachelor of Arts or Bachelor of Fine Arts degree.

  • Master of Fine Arts (MFA) degree.

Soft Skills

  • Communication 

  • Leadership 

  • Creativity 

  • Attention to details 

  • Organizational skills 

  • Resourcefulness 

  • Time management skills 

Technical Skills

  • Graphic design skills.

  • Google Suite

  • Powerpoint 

  • Adobe Creative Suite

  • Proficiency with illustration tools.

  • Desktop publishing skills.

  • Multimedia content development

  • Photoshop

  • After Effects

  • Illustrator

  • Premiere

  • Animate

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Professional Man

Devang Bhavsar

Film Director

12 years of industry experience

An experienced Ad Film Director, Devang has shot Television/Internet commercials for renowned brands as well as working on several feature films and handles all work related to the script, screenplay and direction.Most recently, he was the Associate Director on the Netflix original Film "Chopsticks". At present he is the Film Director at his own production house and has shot commercials for renowned brands such as Acer India, Renault, Mutual Funds Sahi Hai, Himalaya and IFLI.

Professional Man

Ridhika Kapur

6 years of industry experience

As a production designer, Ridhika is in charge of the overall visuals of the story. With over 6 years of experience, she has worked with extensively with multiple directors, cinematographers and producers. She has worked on films like Mom , Uri , Gunjan Saxena , Bhoot , Bhavesh Joshi and on advertisements like Colagate with Ranveer Singh , Malabar Gold with Kareena Kapoor , Nirma with Hrithik Roshan , Pepsi with Pulkit Samrath.

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