Product Design

Product Designers use their design skills and technical knowledge to improve an existing product works and looks, and/or produces it at a lower cost. They may also be involved in designing new products.

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Aksha Sachdev

Associate Director l User Experience Strategist

11 years of industry experience

As a highly qualified UX Designer, Aksha has collaborated with multiple companies to optimise their digital offering as a project and product lead. An alumnus from Jai Hind and Hyper Island, her expertise extends to various fields, including Industry Landscaping, User Research, Business Analysis and User Testing to name a few.

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Deepak Dalai

CTO

9 years of industry experience

Experienced systems engineer building scalable, high-performance systems with a passion. Led teams of engineers and collaborated with other heads of departments to build algorithms in RetailTech and AgriTech. Specialises in creating efficient systems for last-mile delivery of impactful services.

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Afraaz Masters

Founder

12 years of industry experience

Seasoned product leader with a track record of growing digital businesses (BookMyShow) & verticals from the ground up (m.Paani). Afraaz oversees all aspects of the product development including crafting strategy, building exceptional solutions to complex problems, developing teams, executing to go to market and driving scale. Specialities: Conceptualizing Business Models, Digital Strategy, Viability Analysis, UX Research, Product Management

KEY SKILLS

  • Sketch app  

  • Adobe XD

  • Autocad 

  • User Experience

  • Prototyping

  • Concept Art 

  • Visual Design

PROS

  • Flexibility and opportunities to work as a freelancer

  • Wide range of Products that you could work on, from shoes to couches to anything in between. This variety keeps the work interesting and fresh

  • A wide variety of consumer products are being re-imagined as smart devices / connected IoT (Internet of Things) devices, which indicates the demand for this industry will spike

  • Opportunities at any hub of innvovation from across the world, Singapore, Hong Kong, San Franciso (US), Israel

CONS

  • Competitive field with slower than average job growth (4% increase from 2012-2022)*

  • Budgets and deadlines may lead to high-stress situations*

  • Expected to know a wide variety of skills from Design, User Experience, Material Science, Human factors design

OPPORTUNITY TYPES

GOT WHAT IT TAKES?

  • Companies

  • Freelance

  • Agencies

  • Love sketching out different products from daily life

  • Enjoy modifying products to suit your needs better

KEY OPPORTUNITIES

Books

Podcasts

Networking Groups

Interesting Facts about the career

The Father of Industrial Design: Raymond Loewy


Raymond Loewy was named the father of design in the 20th century because, during his life, he contributed many creative designs that shaped our lives during the 1980s. His designs did not only contribute to industrial design but extended to many other disciplines, including logo design and automotive design, and presented notable products during the ’80s, including the Coca-Cola contour bottle design, and logos for companies such as Shell, Exxon, TWA, and BP. He has been resolsible to design inventions like the first Fountain Soda dipenser, to a pencil sharpener and a locomotive train called the GG-1.


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