Social Media Manager

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KEY SKILLS

  • Content Creation

  •  Community management

  • Design

  • Customer Service

  • Community Engagement

  • Analytics

  • Budgeting

  • Curiosity

  • Adaptability

  • Business 

  • News junkie

  • Funnel marketing

  • Project management

  • Creative 

  • Leadership

  • Communication skills

PROS

  • You'll get paid to spend time on your favorite social media platforms

  • Your work has the potential to go viral or have a positive impact

  • You'll get real-time feedback about how you're doing

  • Opportunities are endless

  • You can get ahead of the competition

  • It is a very up-and-coming field

CONS

  • Your errors can go viral 

  • You have to constantly make changes to keep your performance up

  • Big news or emergencies can add a mountain of work on your plate

  • As with any profession, there can be a lot of variation across industries

  • You deal with complaints

  • Social media never stops

  • There is a lot of negativity online

OPPORTUNITY TYPES

GOT WHAT IT TAKES?

  • Companies

  • Freelance

  • Agencies

  • Social Media Pages 

  • You love to create content

  • You are curious to understand how content works on a social web

  • You love to learn and observe trends

  • You look for social media opportunities everywhere

  • You never stop learning and adapting

  • Social Media is your safe haven

KEY OPPORTUNITIES

Books

Podcasts

Networking Groups

Interesting Facts about the career


  • It’s tiring, and getting established takes time

  • You will burn a substantial amount of money before you start getting good results. 

  • Each social media platform has a certain level of right to your content. 

  • You need a lot of content for maximum exposure. 

  • The top social media platforms are already saturated.


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