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Advertising and Marketing Managers




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Advertising and Marketing Managers control all the communication between a company and its consumers. They manage internal teams in order to craft promotional messages, and they work to publish media across multiple channels.

Mentors from the field

Learn about the field . What day to day work would look like . Growth opportunity & prospects . Interview preparation . Transition advise . Networking 

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Current position

Journalist, communist & editor for Hindustan Times, DNA & Nat Geo Traveler. She's covered stories from travel start-ups, communities, gentrification, gender issues, and human rights.


Career prospects & criteria 

Understand the prospects within the career & the education & other skills you need to make it. 


Educational Qualifications

  • Graduation in Any Discipline / Diploma Course in Advertising and PR

  • M.A/ MBA in Marketing and Advertising

What you need to get started

  • Taking up courses in business law, management, economics, finance, computer science, mathematics, and statistics can be advantageous. 

  • Knowledge in computer science helps develop an approach to maximize online traffic by utilizing online search results because maximizing such traffic is critical for digital advertisements and promotions. 

  •  Internships while in school can be useful.

Soft Skills

  • Negotiation and Budgeting skills

  • Writing and communication

  • Creative

  • Problem Solving

  • Ability to Collaborate

  • Leadership

  • Ability to Execute

  • Decision-Making 

  • Organizational

  • Advertising 

  • Promotions

  • Interpersonal skills

  • Critical Thinking

  • Detail Oriented

Technical Skills

  • Advertising 

  • Promotions

  •  Budgeting skills

  • Website optimization


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