Art directors collaborate with art and design staff in publicity companies and books, magazines, and newsagents to develop designs and layouts. They often partner with theatre, television, or film producers and directors to supervise set designs. Their work requires them to recognize project design elements, encourage other innovative employees, and keep their projects budgetary on time.
Mentors from the field
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Journalist, communist & editor for Hindustan Times, DNA & Nat Geo Traveler. She's covered stories from travel start-ups, communities, gentrification, gender issues, and human rights.
Career prospects & criteria
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Bachelor of Arts or Bachelor of Fine Arts degree.
Master of Fine Arts (MFA) degree.
What you need to get started
Work experience in art or design occupations develops the ability of the art director to communicate creatively and effectively to a specific audience.
Experience in quantitative data analysis for design performance
Experienced in client-facing roles handling accounts or campaigns.
Knowledge of various platforms (desktop and mobile) required for their specific role.
Hands-on experience in UI/UX projects and knowledge of wireframing tools
Portfolio demonstrating the ability to meet Target brand expectations •Industry, style, and graphic trend knowledge including systems technology
Attention to details
Time management skills
Graphic design skills.
Adobe Creative Suite
Proficiency with illustration tools.
Desktop publishing skills.
Multimedia content development
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