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Art Direction




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Art directors collaborate with art and design staff in publicity companies and books, magazines, and newsagents to develop designs and layouts. They often partner with theatre, television, or film producers and directors to supervise set designs. Their work requires them to recognize project design elements, encourage other innovative employees, and keep their projects budgetary on time. 

Mentors from the field

Learn about the field . What day to day work would look like . Growth opportunity & prospects . Interview preparation . Transition advise . Networking 

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Current position

Journalist, communist & editor for Hindustan Times, DNA & Nat Geo Traveler. She's covered stories from travel start-ups, communities, gentrification, gender issues, and human rights.


Career prospects & criteria 

Understand the prospects within the career & the education & other skills you need to make it. 


Educational Qualifications

  • Bachelor of Arts or Bachelor of Fine Arts degree.

  • Master of Fine Arts (MFA) degree.

What you need to get started

  • Work experience in art or design occupations develops the ability of the art director to communicate creatively and effectively to a specific audience.

  • Experience in quantitative data analysis for design performance

  • Experienced in client-facing roles handling accounts or campaigns.

  • Knowledge of various platforms (desktop and mobile) required for their specific role.

  • Hands-on experience in UI/UX projects and knowledge of wireframing tools

  • Portfolio demonstrating the ability to meet Target brand expectations •Industry, style, and graphic trend knowledge including systems technology

Soft Skills

  • Communication 

  • Leadership 

  • Creativity 

  • Attention to details 

  • Organizational skills 

  • Resourcefulness 

  • Time management skills 

Technical Skills

  • Graphic design skills.

  • Google Suite

  • Powerpoint 

  • Adobe Creative Suite

  • Proficiency with illustration tools.

  • Desktop publishing skills.

  • Multimedia content development

  • Photoshop

  • After Effects

  • Illustrator

  • Premiere

  • Animate


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